Photography by Dan Snyder

My Role
Lead producer and stylist for a rapid-turnaround social media and e-commerce photoshoot, in collaboration with Corridor’s founder, Dan Snyder.

Challenge
Create new brand-aligned assets for Corridor’s website and Instagram within 48 hours, with no prior planning or budget allocated.

Approach
I sourced a model, secured a location, and styled the shoot all within one day. I ensured the creative direction aligned with Corridor’s aesthetic while maintaining efficiency across production and execution. The shoot was wrapped and assets delivered within 48 hours of the initial request.

Outcome
The resulting campaign drove a 22% increase in engagement on Instagram that week and contributed to a 17% uptick in website traffic following the refresh. It reinforced the brand’s visual storytelling while meeting the urgent marketing needs of the business.