Areas of Expertise:

• Brand + Content Strategy

• Social Media Management

• Influencer + Creator Partnerships

• Creative Production

I’m a brand and content strategist who believes the best marketing starts with real connection. Whether I’m producing a campaign for a fashion label or shaping the voice of a legacy outdoor brand, I lead with storytelling, curiosity, and care.

Over the years, I’ve worked across fashion, wellness, and outdoor spaces, collaborating with artists, partnering with influencers, and building creative campaigns that feel as thoughtful as they are effective. I love being in the mix: building a shoot from the ground up, finding the right creative partners, crafting copy that resonates, or rethinking how a brand shows up in the world.

I’m also the founder of Ava Mountain Club, a personal project reimagining what outdoor culture looks like through sustainability, accessibility, and representation. Growing up in foster care, I didn’t always feel like I belonged. But outside, under a big sky, I did. Ava is my way of helping others feel that too.

I bring experience in campaign production, influencer marketing, brand partnerships, content strategy, and social storytelling to every project I touch. I care deeply about the work I do and the people I do it with.